Friday, September 4, 2009


Microsoft's marketing brain trust continues to look like a 40 year old with a combover trying to look cool at a high school dance.

C'mon Microsoft. You're not selling tupperware or cosmetics. Most sane people aren't going to celebrate a software release that they weren't directly involved in by inviting friends over and playing pin-the-tail-on-the-donkey. Even if you do manage to bribe some people with a free copy of Windows 7 and a chance at fabulous cash and prizes… well, the parties aren't going to look anything like this:

Sheesh. How can a company with so much money and so many smart people working there keep coming up with consistently moronic ideas?

That picture and the advertisement it's part of is a beautiful demonstration of what Jeff Atwood recently blogged about.


jake said...

I'm pretty sure it's a combination of wishful thinking and out of touch management making decisions.

Brett Slocum said...

I think I'll sign up to host a party, and describe it as a Windows 7 Launch Party and Orgy. After all, the Internet, and therefore Windows 7, is for porn.

Patrick said...

In my experience, it is because most marketing folks live in their own detached world that has nothing remotely to do with the product or technologies involved, and generally they have free reign over themselves, so their ignorance/stupidity/out-of-touchness is rarely kept in check.

Microsoft is simply one of the clearest examples of this.